SEO

building community and conversations SEO

building community and conversations

November 12th, 2013 // by +Katelyn Wheaton

When I begin working at booj I was just an SEO. At that point, an SEO was just an SEO. Now we have to be much more than that. We’re made of creatives, marketers, content strategists and data sci...

google hummingbird: a new engine SEO

google hummingbird: a new engine

October 29th, 2013 // by +Katelyn Wheaton

There have been several updates to Google’s algorithm over this past year, but their Hummingbird update actually excites me! Sure, Panda and Penguin were big. They helped Google gather informati...

learning to rethink SEO: MozCon 2013 SEO

learning to rethink SEO: MozCon 2013

July 19th, 2013 // by +Dyana Quinlivan

Last week, I attended my first Mozcon and I left inspired with new ideas and a reinvigorated love for marketing. Don’t you just love the feeling you get from conferences and the opportunty to le...

how not to propose SEO to management SEO

how not to propose SEO to management

February 19th, 2013 // by +booj guest post

I need to be honest here. I’ve re-written the opening paragraph to this post four times now. I feel like I am walking the fine line between something I truly love and something I truly hate &nda...

true life: I made viral content SEO

true life: I made viral content

January 15th, 2013 // by +Katelyn Wheaton

After this year’s Enterprise Network Annual Conference, where I spoke about “Building and Operating a Content Marketing Machine,” I was able to see firsthand the power that producing...