Marketing

booj Digital hosts team retreat Marketing

booj Digital hosts team retreat

January 12th, 2018 // by +Holly Ragsdale

The booj Digital team headed to the hills for a department retreat in January to look back on another successful year and dream about the promising potential for 2018. Plus, as two of the five booj Di...

Mozcon 2017: Recap of This Year's Conference Marketing

Mozcon 2017: Recap of This Year's Conference

July 25th, 2017 // by +booj guest post

MozCon is an annual marketing and SEO conference hosted by Moz, a Seattle-based company. The conference invites marketers, designers and SEO specialists to the city every year to learn, netw...

building community and conversations Marketing

building community and conversations

November 12th, 2013 // by +Katelyn Shields

When I begin working at booj I was just an SEO. At that point, an SEO was just an SEO. Now we have to be much more than that. We’re made of creatives, marketers, content strategists and data sci...

google hummingbird: a new engine Marketing

google hummingbird: a new engine

October 29th, 2013 // by +Katelyn Shields

There have been several updates to Google’s algorithm over this past year, but their Hummingbird update actually excites me! Sure, Panda and Penguin were big. They helped Google gather informati...

marketing campaigns that are scary good Marketing

marketing campaigns that are scary good

October 25th, 2013 // by +Amanda Zaske

Have you ever heard the term “holiday-jacking”? I hadn’t either until I began researching marketing campaigns for this blog post. I don’t think it’s an official term, but...

why your site needs social proof Marketing

why your site needs social proof

October 17th, 2013 // by +booj guest post

Do you know the power of group influence? You should! It’s been with you since you were a child. In fact, it probably helped shape the music you listened, the hobbies you took up, and the clothe...

responding to & improving customer feedback Marketing

responding to & improving customer feedback

October 2nd, 2013 // by +Katelyn Shields

In the past few weeks I’ve been asked the same question more than once: (client name) got a bad review on Google. What should they do? Is there a way to get rid of it? While I’ll admit ...

tips for interesting content on social media Marketing

tips for interesting content on social media

August 5th, 2013 // by +booj guest post

Marcela De Vivo is a freelance writer who has been featured on Social Media Today, Search Engine Journal and is a contributor to the YouMoz community. We all want to be liked, pinned, retweeted ...

learning to rethink SEO: MozCon 2013 Marketing

learning to rethink SEO: MozCon 2013

July 19th, 2013 // by +Katelyn Shields

Last week, I attended my first Mozcon and I left inspired with new ideas and a reinvigorated love for marketing. Don’t you just love the feeling you get from conferences and the opportunty to le...

how not to propose SEO to management Marketing

how not to propose SEO to management

February 19th, 2013 // by +booj guest post

I need to be honest here. I’ve re-written the opening paragraph to this post four times now. I feel like I am walking the fine line between something I truly love and something I truly hate &nda...